WHO WE WORK WITH
Public Sector Marketing Leads
As (former) public sector marketers, we understand how difficult it can be to take on large strategic projects. Alignment and building consensus is key to every phase throughout the project, and we give your team full insight and access into our strategy, methodology, pricing, and research process. The core of our focus is to deliver research and strategic insights that are useful, actionable and measurable. Too many research firms deliver spreadsheets with unintelligible numbers, abbreviations, formulas, and self-serving almost-impossible-to-understand takeaways.
We make sure insights and findings from our research and data analysis are easy to understand and even easier to put into action. And we demand that we’re ALL aligned on the business opportunities identified and how your organization should act on them; efficiently, effectively and measurably.
WHO WE WORK WITH
NFP Jack/Jill of All Trades
Your marketing budget has been shrinking year after year. Yet you’re more accountable than ever and it gets harder and harder to achieve consistent, successful results. You need a partner you can trust so you can focus and manage daily tasks, the internal team, and keep moving the organization in the right direction. A partner that can coach you, educate you, and give you the tools and resources you need to become a data-informed leader.
The truth is, we've been there. We were implementing all our usual processes, but the results just weren’t the same. So we had to learn. We had to adapt. We will help you define new growth opportunities and mitigate risk by giving you research insights and data-informed solutions that your board craves in order to feel confident with increasing their marketing investment.
We help you forecast and validate your marketing investment and show you the path to ROI/ROAS.
WHO WE WORK WITH
Nimble Internal Brand Teams and Marketing Agencies
Your team is really good at what it does. You have a proven process and you consistently perform. But, recently, it's been harder and harder to achieve consistent results. What you don't have is a partner, or the internal know how, to offer data or research services. And you know this is something you need in today's complex marketing landscape. Even your clients keep asking for more granularity and insights for their marketing budgets. "But, what is our ROI?"
That's where [B]RIGHT comes in.
With our marketing research and data services, we can act as an extension of your marketing team (whitelist or vendor), or agency, providing you with support in the areas where you need it most. Whether you need someone for cross-channel reporting, primary research, or statistical model development for a DTC client, you can be the catalyst for developing a new service set or even breaking into a new vertical. We've been doing this on the agency, and client-side, for 10+ years and we want to help you go from a data-curious marketer to a data-informed leader.
